Lyft Announces 50% off Rideshare, Bikeshare & Scooter Rides to the Polls
This Election Day, Lyft is helping more people roll to the polls with access to discounted rideshare, bikeshare, and scooter rides, the rideshare company announced Tuesday.
Lyft’s Voting Access program was created to address real transportation barriers:
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In 2016, an estimated 15 million people registered to vote but didn’t do so because of transportation issues.
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A study from 2020 found that individuals without access to a car vote at significantly lower rates than those who have one.
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These barriers are faced by individuals across the demographic spectrum – an estimated 11.2 million older Americans have travel-limiting disabilities that make it difficult to leave home. And 29% of young people surveyed said they didn’t vote because they didn’t have a ride.
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These numbers are even more severe for young people of color, who are 30% more likely to cite transportation as a barrier to voting than young white people.
“We’re communicating directly with our rider and driver community about how and why to vote in this year’s election. This includes providing voter registration information and reminders to both riders and drivers ahead of November 8. Additionally, our corporate policies allow all Lyft team members to take time off to vote” company officials said.
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